ELECTORAL CAMPAIGNS OF POLITICAL PARTIES AND ORGANIZATIONS IN THE FĂGĂRAȘ LAND (OTHER THAN THE NATIONAL LIBERAL PARTY AND THE NATIONAL PEASANTS’ PARTY), REFLECTED IN POSTERS AND CALENDARS DURING THE INTERWAR PERIOD
ELECTORAL CAMPAIGNS OF POLITICAL PARTIES AND ORGANIZATIONS IN THE FĂGĂRAȘ LAND (OTHER THAN THE NATIONAL LIBERAL PARTY AND THE NATIONAL PEASANTS’ PARTY), REFLECTED IN POSTERS AND CALENDARS DURING THE INTERWAR PERIOD

Summary/Abstract: This article concludes the trilogy of studies dedicated to electoral campaigns as reflected in political posters, focusing on the smaller political parties or those that were poorly represented in the Făgăraș Land.During the interwar period, propaganda media such as radio and cinema were largely inaccessible to the predominantly rural population. As a result, the poster became the most effective means of political propaganda. In most cases, posters were printed in large formats and sometimes in vivid colours, such as pink or purple, in order to attract the reader`s attention.Due to their practical nature, being lightweight and easy to distribute, posters could reach all the villages of the Făgăraș Land either by post or through members of the political parties interested in attracting the electorate of a particular locality.The present study analyses the posters issued by several political organizations and parties, among them the League Against Usury, the Social Democratic Party and the Neorustic Brotherhood.

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