Generation Z – Driver of Language Transformation in the Digital Age
Generation Z – Driver of Language Transformation in the Digital Age

Summary/Abstract: This article explores Generation Z as a key force driving language transformation in the digital age. The study focuses on the socio-cultural and communicative traits of young people raised in an environment of constant technological connectivity. The findings reveal that Generation Z not only adopts new forms of digital communication but actively creates them, positioning itself as a catalyst for language change. The conclusion supports the thesis that Generation Z does not destroy language but adapts it to new realities, establishing a communicative paradigm where textual, visual, and emotional elements are interwoven.

• Details
• Contents