FASHION SCANDALS. ON THE LIMITS OF FASHION CREATIVITY Cover Image

SKANDALE W MODZIE. O GRANICACH MODOWEJ KREATYWNOŚCI
FASHION SCANDALS. ON THE LIMITS OF FASHION CREATIVITY

Author(s): Alicja Raciniewska
Subject(s): Cultural history, Sociology of Culture, Marketing / Advertising
Published by: Instytut Studiów Politycznych PAN
Keywords: fashion scandal; cultural appropriation; fashion racism; colonial gaze; platformization of fashion;

Summary/Abstract: The article analyzes the discourse on creativity in fashion, using selected current scandals involving luxury fashion brands as examples to show how the boundaries of fashion creativity are formulated, established, and controlled. The analysis leads to the conclusion that the unhindered crossing of national borders by fashion brands and products is accompanied by the placing of symbolic boundaries on existing rules and norms of fashion creativity, especially in relation to the colonial gaze and structural racism present in the fashion industry.

  • Issue Year: 69/2025
  • Issue No: 4
  • Page Range: 133-152
  • Page Count: 20
  • Language: Polish
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