Ocena realizacji strategii rozwoju turystyki w regionie leszczyńskim
Assessment of the implementation of tourism development strategy in Leszno Region

Summary/Abstract: The aim of the paper is to assess the level and the effects of the implementation of the Tourism Development Strategy in Leszno Region (2007-2013). The importance of strategy assessment in local development management is discussed, and subsequently, based on the results of the research conducted in May 2012 among some selected stakeholders (tourist enterprises, local self-governments, representatives of local tourist organisations), questio-nnaire-based interviews, authors’ own observations and statistical data, an attempt was made to assess the level of the implementation of the particular stages of the strategy in Leszno Region. This assessment proved to be a valuable source of knowledge about the effectiveness of the implementation of the adopted plans and schemes, the actual hierarchy of tourist products, the role and involvement of the particular groups of stakeholders in their creation, and the main problems encountered in the course of pursuing a consistent and coherent tourism policy.

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