Their message is at least worth the price of the paper. Cover Image

Mondanivalójuk legalább a papír árát megéri
Their message is at least worth the price of the paper.

Author(s): John David Long-Garcia
Subject(s): Christian Theology and Religion, Theology and Religion, Other Christian Denominations
Published by: VERBUM Keresztény Kulturális Egyesület
Keywords: Marshall McLuhan; media theory; communication philosophy; message–medium relationship; interpretive frameworks;

Summary/Abstract: The Canadian media philosopher Marshall McLuhan is best known worldwide for the sentence “The medium is the message.” This quotation has been the subject of numerous interpretations, some of them quite accurate. At the risk of oversimplification, the sentence means that the medium through which a message is conveyed is at least as important as the message itself.

  • Issue Year: 2023
  • Issue No: 1
  • Page Range: 38-40
  • Page Count: 3
  • Language: Hungarian
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