Приказка с име „Еразъм“ (Прецедентни имена в образователното пространство на ЕС)
A Tale Called “Erasmus” (Precedent Names in The Educational Space of the EU)

Summary/Abstract: The study offers an analysis of one emblematic name for the European educational discourse – Erasmus – as the title of the most famous mobility program through the lens of modern conceptual frameworks: The Theory of Precedent Phenomena (V. V. Krasnykh, I. V. Zakharenko, D. B. Gudkov), The Theory of Cultural Memory (J. Assmann), leading cognitive theories such as the Conceptual Metaphor/Metonymy Theory (G. Lakoff & M. Johnson) and Frame Theory (M. Minsky). The functioning of this precedent name in the mental space of academic youth is illustrated using a rich palette of examples. Based on empirical material, relevant frames for the described discourse are constructed. The interaction between them is analyzed, as well as the dynamics and underlying causes. Two main metonymic models are proposed, outlining the conceptualization of the examined precedent name, supported by a variety of examples of grammatical and derivational “reincarnations” of the lexeme. It is shown that the name Erasmus (without the attribute “program”) and all its transformations become a marker of the macroframe european program and thus – an indisputable constituent of the cultural memory of the young generation of Europeans.

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