Ethical Considerations, Attitudes and Behaviour Towards Artificial Intelligence: The Comparison Between Users and Non-Users
Ethical Considerations, Attitudes and Behaviour Towards Artificial Intelligence: The Comparison Between Users and Non-Users

Summary/Abstract: Ethical Considerations, Attitudes and Behaviour Towards Artificial Intelligence: The Comparison Between Users and Non-UsersThe rapid growth of artificial intelligence, coupled with the quick adoption of tools like ChatGPT, presents both an incredible opportunity and a challenge for higher education institutions (HEIs). Our study examines differences in the ethics of AI usage, attitude towards artificial intelligence, and behavioural intention between self-reported ChatGPT users and non-users among academicians. The survey collected answers from 312 responses from state and privately owned higher education institutions in Serbia. Users are comparatively less threatened by AI in classrooms and believe that academic integrity and thinking skills are not as much in jeopardy. They are also less prone to prejudices vis-à-vis AI in education, which is reflected in higher readiness to apply it and face challenges posed by AI in higher education institutions. In addition, this attitude is then associated with higher satisfaction for ChatGPT users. Finally, users are comparatively more prone to improve AI knowledge and keep their knowledge up-to-date in order to apply AI in the educational process whenever possible. All these results are statistically significant and even more impressive in light of the lack of HEIs’ support underlined by both respondent groups. Our findings are relevant to school management and government agencies responsible for tertiary education.

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