ПСИХОЛОШКА ОТПОРНОСТ НА ПРОПАГАНДУ У САВРЕМЕНОМ ИНФОРМАЦИОНОМ ПРОСТОРУ
PSYCHOLOGICAL RESILIENCE TO PROPAGANDA IN THE CONTEMPORARY INFORMATION SPACE

Summary/Abstract: This paper provides an analysis of psychological resilience to propaganda in the contemporary information space, with particular emphasis on digital platforms, which represent key channels in the distribution of propagandistic and manipulative messages. The transformation of communication channels has led to a change in the nature of propagandistic activity, which has become participatory, decentralized, and algorithmically supported, thereby significantly increasing its reach and impact. The paper considers the basic theoretical characteristics of propaganda, disinformation, and contemporary forms of manipulation, as well as the psychological mechanisms that enable individuals and communities to defend themselves against propagandistic influences. Special emphasis is placed on a theoretical over view of cognitive and socio-affective individual psychological factors that contribute to resilience to propaganda, as well as on collective resilience factors, given that psychological resilience, particularly in the contemporary information space, does not depend exclusively on individual characteristics but also on the broader social environment. The paper examines the characteristics of inoculation theories in the context of strengthening psychological resilience through the development of individual and collective capacities for recognizing and rejecting persuasive messages. The paper emphasizes that inoculation mechanisms, based on the principle of “cognitive immunization,” represent an effective form of preventive action that enables the creation of psychological protection mechanisms against propaganda-related influence. In the conclusion, the significance of defensive psychological resilience in contemporary information conflicts is considered, particularly in the military context, where propaganda can undermine morale, cohesion, and trust in command structures. The need to integrate media and digital literacy training into military education and training programs is highlighted, in order to increase readiness for action in conditions of information warfare.

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