Традиционните културни практики в британското чаено изкуство - възможна синергия с туризма
Cultural heritage customs in British tea art - possible synergy with tourism

Summary/Abstract: Tea practices in Britain reveal the iconic and sophisticated manner in the history of the legendary tea consumption. Tea takes on a new face. Far from its rustic and organic side, tea acquires a new status in the context of royal etiquette and echoes with new resonance. The tea beverage conquered the educated segments of society and gained a permanent place among both the elite and the working class. Deeply steeped in history, art and love, tea rituals are a kind of expression of human unique individual significance. Occupying a unique place within the British historical and cultural environment, the art of tea transforms tea consumption into a social practice with a multidimensional nature and predetermines its possible synergy with tourism.

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