“SMART” – A STRATEGY TO MEASURE ITS OWN GOALS
“SMART” – A STRATEGY TO MEASURE ITS OWN GOALS

Summary/Abstract: The “SMART” method is often associated with goal-oriented leadership. When a company needs to implement certain changes, then it is necessary to first set the goals leading to the desired changes. Criteria for defining the goal are initially introduced and subsequently adhered to, so that the employees can go through self-monitoring and eventually, find out whether they are on track with the implementation of their target planning. One method of implementing the above strategy is “SMART”, it is an acronym describing the sub-topics that need to be discussed in the planning of a goal. The acronym is made up of the words “Specific Measurable Achievable Reasonable Time-bound”. “Specific” stands for the condition that a goal be clearly defined. “Measurable” refers to the requirement to present the goal as measurable by examining criteria for measurability. “Achievable” brings to mind the participants’ motivation by addressing the fact that a goal should be worth achieving for every employee in the company. “Reasonable” indicates feasibility and “time-bound” stands for setting a fixed date by which the goal should be achieved. The definition of the method and the extent to which it can help in the self-monitoring process are discussed in more detail below. The main focus here is on self-employed people who can improve their self-management with the help of SMART.

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