ДЪРЖАВНА ПРОПАГАНДА ПО ВРЕМЕ НА КАМПАНИЯТА ПО ПРЕИМЕНУВАНЕ НА БЪЛГАРИТЕ МЮСЮЛМАНИ В БЪЛГАРИЯ (1970–1974 Г.)
STATE PROPAGANDA DURING THE CAMPAIGN TO RENAME BULGARIAN MUSLIMS IN BULGARIA (1970–1974)

Summary/Abstract: Between 1970 and 1974, the ruling Bulgarian Communist Party (BCP) carried out a mass renaming campaign of the Bulgarian Muslims. During the campaign, the BCP used state media to spread propaganda and give reasons for the repressive policies employed. This paper examines the use of state propaganda during the Renaming campaign between 1970 and 1974. Analysis reveals that there four main types of state propaganda were used during the Renaming campaign: Orwell’s doublethink, Ellul’s pre-propaganda, rational propaganda and irrational propaganda. These four types often overlap and together make up the range of propaganda techniques used by the BCP to present the mass renaming to the public.Between 1970 and 1974, the ruling Bulgarian Communist Party (BCP) carried out a mass renaming campaign of the Bulgarian Muslims. During the campaign, the BCP used state media to spread propaganda and give reasons for the repressive policies employed. This paper examines the use of state propaganda during the Renaming campaign between 1970 and 1974. Analysis reveals that there four main types of state propaganda were used during the Renaming campaign: Orwell’s doublethink, Ellul’s pre-propaganda, rational propaganda and irrational propaganda. These four types often overlap and together make up the range of propaganda techniques used by the BCP to present the mass renaming to the public.

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