THE ROMANIAN TOURISM INDUSTRY IN THE ENLARGED COMMUNITY Cover Image

Industria turismului din Romania in Comunitatea largita
THE ROMANIAN TOURISM INDUSTRY IN THE ENLARGED COMMUNITY

Author(s): Ramona Gruescu, Danut Tiberiu Epure, Roxana Nanu
Subject(s): Economy
Published by: Editura Universitaria Craiova
Keywords: promotion; development strategies; touristic offer; destination

Summary/Abstract: Tourism is an economic field for Romania, with a valuable development potential, unexploited yet enough and which can become a source of attraction both for foreign tourists, but this is made difficult by the strong competition from neighbor countries and the extent of issues connected to competitiveness. Despite this current difficult problem, the Romanian tourism has had an ascending trend in the last few years. For increasing the role of tourism in industry, achieving the goal of European integration for the touristic field and complying with the requirements of sustainable development, the government has to keep playing an important part and initiate active policies that would lead to the increase of the tourists’ number, tourism incomes and the average duration of the stay. The Romanian government perceives the important role the tourism and travels field can play within the future development of the country, but during the considerable economic efforts made for the European Union integration in 2007, the touristic field has been sort of left in the shadow.

  • Issue Year: XXXVI/2008
  • Issue No: 2
  • Page Count: 9
  • Language: English