Brand. Distinctiveness. Similarity. Existence of the risk of confusion Cover Image
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Marcă. Distinctivitate. Similaritate. Existența riscului de confuzie
Brand. Distinctiveness. Similarity. Existence of the risk of confusion

Author(s): Ciprian Raul Romițan
Subject(s): Law, Constitution, Jurisprudence, Civil Law
Published by: Asociaţia Ştiinţifică de Dreptul Proprietăţii Intelectuale
Keywords: Brand; Distinctiveness; Similarity; Likelihood of confusion; civil sentence;

Summary/Abstract: There is a likelihood of confusion where the public is likely to believe that the goods or services in question, if they bear the trade mark in question, come from the same company or possibly from economically-linked companies. The existence of likelihood of confusion depends on the overall assessment of several interrelated factors, namely: - similarity of goods and services; - similarity of signs; - the distinctive and dominant elements of the conflicting signs; - distinctiveness of the earlier mark; - the relevant public.

  • Issue Year: 2023
  • Issue No: 4
  • Page Range: 161-175
  • Page Count: 15
  • Language: Romanian