THE EFFECT OF CHINA’S TRAVEL PURPOSES ON HUNGARY’S INBOUND TOURISM
THE EFFECT OF CHINA’S TRAVEL PURPOSES ON HUNGARY’S INBOUND TOURISM
Author(s): Mahlatse Mabeba, Xinxin XuSubject(s): Economy, Business Economy / Management, Micro-Economics, Tourism
Published by: Center for Studies in European Integration, Academy of Economic Studies of Moldova
Keywords: Travel Purpose; Inbound Tourism; Poisson Regression; China; Hungary
Summary/Abstract: This paper conduct an empirical research and investigate the effect of China’s travel purposes on Hungary’s inbound tourism during a period of uncertainty. The study takes into account the influence of the Covid-19 and Ukraine-Russia war on inbound tourism. The short-run monthly sample from January 2018 to July 2022 has been utilzed to capture the uncertain period. A Poisson Regression Model has been applied to calculate the efficacy of China’s travel purposes on Hungary’s inbound tourism. This study finds that China’s leisure and business trips have positive and significant effect on Hungary’s inbound tourism. China’s business trips has a large contribution to Hungary’s inbound tourism than leisure trips. During the uncertain period, the Covid-19 and Ukraine-Russia war had a negative and significant effect on arrivals of tourists to Hungary. Inbound tourism from China to Hungary had contributed positively to the economic performance of Hungary’s tourism sector.
Journal: Eastern European Journal for Regional Studies (EEJRS)
- Issue Year: 9/2023
- Issue No: 2
- Page Range: 108-124
- Page Count: 17
- Language: English