Inspirational Insights: ‘Ecosystems’ and ‘Mind Viruses’ in Folklore Research: Does Folkloristics Need Memetics? Cover Image

Inspirational Insights: ‘Ecosystems’ and ‘Mind Viruses’ in Folklore Research: Does Folkloristics Need Memetics?
Inspirational Insights: ‘Ecosystems’ and ‘Mind Viruses’ in Folklore Research: Does Folkloristics Need Memetics?

Author(s): Alexander Panchenko
Subject(s): Cultural history, Customs / Folklore, Cultural Anthropology / Ethnology, Methodology and research technology
Published by: Tartu Ülikool, Eesti Rahva Muuseum, Eesti Kirjandusmuuseum
Keywords: folklore theory; memetics; epidemiology of culture; minimal counter-intuitiveness;

Summary/Abstract: The paper deals with applicability of the ‘memetic approach’ and ‘epidemiology of culture’ in present day folklore research. These theoretical models could be supplemented by certain ideas and hypotheses borrowed from actor-network theory and the cognitive science of religion. The development of contemporary folkloristic theorising could proceed from a new experimental ethnography that would combine memory and narrative studies, cognitive research and the theory of memes with more common or habitual methods of folklore research and cultural anthropology.

  • Issue Year: XVII/2023
  • Issue No: 1
  • Page Range: 1-16
  • Page Count: 16
  • Language: English