Internet Advertising as Tool for Social Education Cover Image

Интернет рекламата като инструмент за социално възпитание
Internet Advertising as Tool for Social Education

Author(s): Maya D. Konova, Hristina Kolarova-Vasileva
Subject(s): Social Sciences, Economy, Education, Marketing / Advertising, Pedagogy
Published by: Шуменски университет »Епископ Константин Преславски«

Summary/Abstract: The article is devoted to issues related to the problems of social education. The possibilities of commercial Internet advertising as a tool for the formation of social values of today's youth are discussed. Examples of effective advertising campaigns are given.