Ethnographic Method and UX Usability Testing in User Research of Libraries. Qualitative Research Versus Cult of Statistics Cover Image

Metoda etnograficzna i UX usability testing w badaniach użytkowników bibliotek. Badania jakościowe kontra kult statystyki
Ethnographic Method and UX Usability Testing in User Research of Libraries. Qualitative Research Versus Cult of Statistics

Author(s): Agnieszka Wolańska
Subject(s): Library operations and management, Education and training, Other, Higher Education , Methodology and research technology, Sociology of Education
Published by: Wydawnictwo Uniwersytetu Komisji Edukacji Narodowej w Krakowie
Keywords: qualitative research; quantitative research; field research; ethnographic method; user experience; user information behaviour; academic library; case study;

Summary/Abstract: The article presents the ethnographic method (field research) and bases of UX (user experience design) in the research on the experience of library users in their physical and virtual spaces. The assumptions of the methods and its techniques together with the case studies in foreign libraries, as well as the results of such research and the consequences resulting from them have all been presented in the article. The importance of the qualitative research in a modern library, which possessing the technology and tools for quantitative research, can through triangulation access valuable and unique data about its user, has been underlined. The author also raises the question about the possibility of using field research in Polish conditions, as well as points out the potential limitations in its use.

  • Issue Year: 2018
  • Issue No: 16
  • Page Range: 220-235
  • Page Count: 16
  • Language: Polish