Interpretation of Article 80 of the Environmental Protection Law in the context of meat promotion
Wykładnia art. 80 ustawy – Prawo ochrony środowiska w kontekście promocji mięsa

Summary/Abstract: The meat sector is responsible for a significant part of the anthropogenic greenhouse gases, and without its transformation it is not possible to stop the climate change. The easiest way to decrease the meat sector’s carbon footprint is to change meat consumption models, to which advertisements or other types of promotion can contribute. According to Article 80 of the Environmental Protection Law, promotion of goods and services that encourage a consumption model inconsistent with the principles of environmental protection and sustainable development is prohibited. Advertising red meat seems to fulfill all the rationales of the above provision. In order to verify this thesis, this publication performs a detailed analysis of the rationales of the prohibition of non-ecological advertising relatingit to red meat promotions. The main purpose of the publication is to interpret Article 80of the Environmental Protection Law, which can be used to counteract the most harmful manifestations of human activity.

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