Журналистика в свят на нулево доверие
Journalism in a zero-trust world

(International Journalism and Propaganda)

Summary/Abstract: In the article, “Journalism in a Zero-Trust World”, the author explores propaganda as a tool of the foreign policy of the states. Examined are different media – print, radio, TV – and their potentials and limitations to carry international propaganda messages. Shown is the instrumental relation of propaganda to truth. The important lack of a commonly accepted definition of propaganda is backed with examples how propaganda is explained/defined only by its distinction from public diplomacy, information or education, or – currently – from legitimate political speech and disinformation. By distinguishing propaganda from public diplomacy, the main features of propaganda are manifested: its deliberate character; its goal to narrow and close the minds; its communication model – not to listen to others, and the striving to receive the desired answers. The present situation of EU opposing Russian propaganda is illustrated by the author’s research (2012–2013) that in some way predicted the ongoing developments.

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