Rural Tourism Development in Gujarat views of the Stakeholders
Rural Tourism Development in Gujarat views of the Stakeholders
Author(s): Gandhi Rajul, Renuka GargSubject(s): Rural and urban sociology, Tourism
Published by: Sveučilište J.J. Strossmayera u Osijeku, Fakultet Turizma i ruralnog razvoja u Požegi (Veleučilište u Požegi)
Keywords: community; tour operators; government; sustainable rural tourism development; Gujarat;
Summary/Abstract: Purpose: Sustainable Tourism development in the rural region has become a must which includes the interests of all stakeholders, along with tourism promotion and tourism growth. This study aims to identify the opinion of stakeholders to achieve sustainable rural tourism development.Design: Exploratory Research and descriptive research.Methodology & Approach: Qualitative and Quantitative. Primary data was collected through in-depth interviews and surveys. A structured questionnaire was used as an instrument. The non-probability sampling procedure is used. The sample size of the Community is 262 and of Tour operators is 167.Findings: It has been found that there should be the development of a regional tourism workforce and infrastructure, the introduction of home stay policy, the promotion of a tourism-friendly atmosphere, showcasing Gujarat beyond God and spirituality and the creation of multiple activities in rural areas.
Journal: Vallis Aurea (Journal of Sustainable Development and Innovation)
- Issue Year: 9/2023
- Issue No: 1
- Page Range: 37-49
- Page Count: 13
- Language: English