ВІДОБРАЖЕННЯ НАЦІОНАЛЬНОГО ЕКОНОМІЧНОГО МЕНТАЛІТЕТУ В НАРОДНІЙ КАЗЦІ
REFLECTION OF THE NATIONAL ECONOMIC MENTALITY IN A FOLK TALE

Summary/Abstract: Formulation of the problem. A fairy tale as a folk-narrative or literary work about fictional events, fictional persons, events with the participation of fantastic persons [9, p. 71], reveals in its text the peculiarities of mentality and folk thinking in the field of economic activity of the people in general and representatives of this people in particular. The Ukrainian fairy tale builds a special philosophical attitude to labor on earth. The study of a folk tale provides an opportunity to understand the peculiarities of the economic mentality of a single nation. The subject of research there is a folk tale as an oral work that reflects the mentality of the nation, in particular the economic component of the mentality itself. The purpose of this study is a consideration of a folk tale, which in its text reveals aspects of the economic mentality of the people, as well as the formation of a person's economic outlook from early childhood. In addition, to find out the peculiarities of the national formation of the economic outlook of the individual. The methodological basis research is a comparative, historical, analytical, comparative and statistical method. Research results. consider the issue of the formation of the economic mentality of the representatives of the nation. In particular, we are talking about the Ukrainian nation. In particular, attention was paid to the attitude of Ukrainians to the land as a resource for production and labor on the land. Field of application. The results of the article can be used in higher education institutions, research institutions, students, graduate students, teachers. Conclusions. A consideration of a folk tale, in particular a Ukrainian one, reveals the specificity of the attitude of the people in general and the individual in particular to work, to natural resources used in the economic process. It is also obvious that Ukrainian fairy tales are dominated by the cult of the land and labor on the land, that this resource is the main source of wealth. Ukrainians appears in these texts as a farming nation. At the same time, in the moral and ethical aspect, work is revealed as a human virtue, and idleness is condemned. In principle, a folk tale makes it clear how the economic worldview of an individual and a nation is formed.

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