The Role of the Communicative Tactics of 𝐷𝑖𝑣𝑒𝑟𝑠𝑖𝑜𝑛 and 𝑂𝑝𝑝𝑜𝑠𝑖𝑡𝑖𝑜𝑛 in Extraordinary Briefings Cover Image

Ролята на комуникативните тактики „отклоняване“ и „противопоставяне“ в извънредните брифинги
The Role of the Communicative Tactics of 𝐷𝑖𝑣𝑒𝑟𝑠𝑖𝑜𝑛 and 𝑂𝑝𝑝𝑜𝑠𝑖𝑡𝑖𝑜𝑛 in Extraordinary Briefings

Author(s): Albena Dobreva
Subject(s): Social Sciences, Media studies, Communication studies, Theory of Communication
Published by: Великотърновски университет „Св. св. Кирил и Методий”
Keywords: speech tactics; good and bad news; briefing

Summary/Abstract: The study examines the specifics of speech utterances, speech strategies, and the features of lexical and grammatical constructions in the speech of physicians reporting health news, forecasts, epidemiological information and data. The article analyzes the ways of communicating good and bad news on TV, as well as the role of communication tactics.

  • Issue Year: 40/2021
  • Issue No: 3
  • Page Range: 29-34
  • Page Count: 6
  • Language: English, Bulgarian