O svecima i superherojima: Provjera Paulhusova modela socijalne poželjnosti
On Saints and Superheroes: Testing Paulhus' Model of Social Desirability

Summary/Abstract: The aim of this study was to test Paulhus' model which states that there are two social desirability factors (egoistic and moralistic bias), both of which have conscious and unconscious aspects (management and enhancement). In order to test the model, we compared social desirable responding among three situations: anonymous, induced moralistic bias and induced egoistic bias. In our study 669 students participated, who filled in the Comprehensive Inventory of Desirable Responding (Paulhus, 2006) and a five-factor personality inventory. Differences on social desirability components among the three situations and their relationship with personality traits only partially confirmed the model, supporting the distinction of moralistic from egoistic but not conscious from unconscious bias.

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