Методологически и методически проблеми на анализа и управлението на корпоративната възвръщаемост
Problems of methodology and method in the analysis and management of corporate return

Summary/Abstract: The study offers conceptual models for the methodological definition and distinction between three basic business categories: effectiveness, efficiency, and return. It presents the results of an investigation on the level and dynamics of the return of BIOVET PLC assessed using the accounting analytical model. Specific recommendations have been given concerning the return management improvement. To this end, new methods underpinned by the principles of the value-based analytical model have been offered. They include metrics in the theory and practice of corporate management which have not been used so far.

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