Transmedia Storytelling — the Future of Non–Fiction Cinematography Cover Image

Transmedia Storytelling — the Future of Non–Fiction Cinematography
Transmedia Storytelling — the Future of Non–Fiction Cinematography

Author(s): Adelina Laura Bulibașa
Subject(s): Visual Arts, Film / Cinema / Cinematography, ICT Information and Communications Technologies, Sociology of Art
Published by: Editura Academiei Române
Keywords: transmedia; technology; non fiction; storytelling; cinematography; author; exploration;

Summary/Abstract: This paper seeks to explore the concept of transmedia – a form of storytelling or a process where a theme, a subject or a story gets dispersed across multiple delivery channels, with the purpose of creating a unique, unified and coordinated entertainment experience. Towards the years, the public’s attention shifted, because of the more advanced forms of artistic expression that involves cutting edge technologies, and transmedia was no longer the first choice of creators when dealing with a non fiction story. In the last years, a lot of unforeseen changes happened in the world, forcing everything to move online, including the art world. In order to entertain and delight the public, the digital experience has to be as meaningful and compelling as possible to maintain authenticity, especially when dealing with a non fiction story. A well done transmedia project is about transforming a good story into a whole amazing ever expanding Universe with the help of some fundamental components – the infinite narrative paradigm, the concept of Homo Immersionis, the auctorial network. This innovative storytelling formula could represent the future of cinematography in a world dominated by internet connected devices and audiences that need to have their voices heard. As a result of that, the stories that really matter and have an impact to our society won’t be represented anymore by common news or a documentary that resembles a thousand other examples, but they will be transformed into an infinite, immersive transmedia universe. Concrete Nests is a transmedia project I had the opportunity to develop last year alongside my students, about the ways in which the pandemic influenced the personal lives of people living in blocks of flats around the world. The fact that this project was accepted to one of the biggest European international film festivals reinforces the power that transmedia storytelling technique still has and will have, if applied correctly.

  • Issue Year: 1/2022
  • Issue No: LXI
  • Page Range: 725-735
  • Page Count: 11
  • Language: English