EKONOMIA BEHAWIORALNA: PODSTAWY TEORETYCZNE I MOŻLIWOŚCI WYKORZYSTANIA W PRAKTYCE MIEJSKIEJ
BEHAVIORAL ECONOMICS: THEORETICAL BACKGROUND AND OPPORTUNITIES FOR URBAN PRACTICE

Summary/Abstract: Behavioural economics still constitutes one of the newest conceptions in the theory of economy. Even though, it has been well-welcomed by urban researchers, mainly due to the opportunities it presents for its practical use. The presented paper will point to the achievements of this concept in urban research, by stressing not only the assumptions of behavioural economics, but above all – the ways of using it to analyse changes occurring in cities. The article points to the theoretical achievements which may seem important for the urban economy but also to practical solutions resulting from the rejection of the assumption of rational behaviour of entities in the economy. An important part of the presented argument are also recommendations for the design of behavioural urban interventions, resulting from the review of implemented experience.

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