ТУРИСТИЧКА ВАЛОРИЗАЦИЈА АНТРОПОГЕНИХ ТУРИСТИЧКИХ ВРЕДНОСТИ ГРАДСКЕ ОПШТИНЕ ЛАЗАРЕВАЦ
TOURIST VALORIZATION OF ANTHROPOGENIC TOURIST VALUES OF THE MUNICIPALITY LAZAREVAC

Summary/Abstract: Taking into consideration resources of anthropogenic motive-related potential, the urban municipality of Lazarevac has favorable predispositions for the development of tourism economy. There is a significant cultural heritage in this area with distinct attributes of tourist attractions that are beneficial for the development of tourist activities. For this to be scientifically proven, artistic, environmental, and event tourist values that are significant for the enlargement and raising the appeal of offers made to tourists were highlighted, followed by conducting tourist valorization using Hilary du Cros method (artistic and environmental values) and its modified version for events by author Tomic et al. According to the tourist valorization of anthropogenic values of the municipality of Lazarevac, it can be seen that event tourist values have the highest tourist value (cell M (1.3) in market appeal/robustness). They are followed by environmental tourist values (also cell M (1.3)), while in last place there are artistic tourist values (cell M (2.2)), which include sacred architecture, archaeological sites, characteristic examples of architecture and monuments. Inbound bases of the municipality, but also a lack of cooperation with the relevant institutions at the promotion of tourist potential, impose themselves to be the main cause of the insufficient use of potential and the current state.

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