Visualization of Data And Keywords in Online Journalism
Visualization of Data And Keywords in Online Journalism
Author(s): Michal Kubovics, Pavel BielikSubject(s): Media studies, Visual Arts, Health and medicine and law, ICT Information and Communications Technologies
Published by: Univerzita sv. Cyrila a Metoda v Trnave, Fakulta masmediálnej komunikácie
Keywords: Data visualization; Data Journalism; Media; Online Journalism; Pandemic;
Summary/Abstract: The online media brought a new trend not only in the form of an immediate response to emerging situations, but also offered a two-way response to emerging situations through discussions. The researched sources showed that content analysis is often based on qualitative analysis, which, however, can be a problem in the form of inefficiency and distortion of results. This situation can be reversed through quantitative keyword analysis through the collection of quantitative data. At the same time, the visualization of the collected data is important, thanks to which percipients can capture the data more efficiently and cleanly. The aim of the paper is to prepare a methodological procedure for creating the system and verify its functionality based on the theoretical basis and available methods for data collection and visualization. The contribution of the paper is precisely in the uniqueness of the system for visualization of keywords in a wide range of online media coverage.
Journal: Marketing Identity
- Issue Year: 9/2021
- Issue No: 1
- Page Range: 121-133
- Page Count: 13
- Language: English