Opportunities of Podcasting during Pandemic in Social Media Environment
Opportunities of Podcasting during Pandemic in Social Media Environment

Summary/Abstract: In recent years, Podcasting has been considered the rising star of online journalism formats. What were the consequences of the first year of the coronavirus pandemic on the production and listening of Podcasts? At first glance, it might seem that the Pandemic that has locked people in homes and behind computers will give rise to a new type of broadcasting. But is it really so? The first numbers of listening caused a little nervousness, experts noted a change in user behaviour. However, the entertaining podcasts maintained good listening numbers even at the beginning of the pandemic crisis, after the year of the pandemic they also recorded a significant, direct jump in listening compared to the period before the pandemic. Podcasting is expected to undergo major changes in 2021, as global streaming companies have announced several changes, including charging for this service, but also better collaboration with social networks, including improving the visuals of sharing podcasts on social networks.

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