ТЕОРЕТИКО-МЕТОДИЧНИ АСПЕКТИ НА ИЗСЛЕДВАНЕ УСТОЙЧИВОСТТА НА КОНКУРЕНТНОТО ПРЕДИМСТВО НА РАННОИНТЕРНАЦИОНАЛИЗИРАЩИТЕ СЕ МСП
THEORY AND METHODOLOGY ASPECTS OF THE SUSTAINED COMPETITIVE ADVANTAGE OF EARLY INTERNATIONALIZING SMEs

Summary/Abstract: Based on a critical analysis of key categories and theoretic propositions, the present paper presents an algorithm for an empirical study of the sustainability of the competitive advantage of the firm as of its foundation. It also offers a classification of the resources of the early internationalizing SMEs as well as an analysis of their potential as a source of competitive advantages.

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