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The Role of Public Administration in Corporate Social Responsibility and Sustainability

Author(s): Aina-Obe Shamsuddin Bolatito / Language(s): English / Publication Year: 0

Corporate Social Responsibility (CSR) is set to be a concept whereby companies decide voluntarily to contribute better to societal development and cleaner environment in relationship with the State Government. This development pushes governments’ developmental plans to act and impact public policies through adoption of CSR as a complementing factor to government programs. This study tries to examine and evaluate how the concept of CSR can be linked to Governance in managing public corporations and environmental integrity which public administrator needs to strengthen the philosophy of sustainability in increasing the support required by government and non-government actors by providing for public sustainability given the rapid adoption of CSR in business strategy. This paper addresses the question of how the theory of CSR practice can provide directions and support for Government Institutions. It’s explores how CSR and practices can be integrated into public services to behave in a responsible and sustainable manner by discussing the perceptions of Lagosian and their responsibilities.

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The Role of Public–Third Sector Relationships in Solving Social Issues: the Case of One-Stop-Shop Service for the Promotion of Female Immigrant Entrepreneurship in Montreal

Author(s): Sylvie Paré,Ralph Christian Maloumby-Baka / Language(s): English / Issue: 3/2015

Objective: The objective of this paper is to review the most relevant literature on the relationship between the State and the third sector in the development of responses to important social issues. This exploratory paper specifically examines a case of pub-lic–third sector relationships, Montreal’s CEMFII, within the most consolidated relation types to highlight what characteristics match with it and what do not match. Research Design & Methods: An extensive review of the literature on the relationship between the State and the third sector was performed in order to develop a model of such relationships and stress their principal characteristics. A conceptual effort was made to situate the CEMFII within the more consolidated relation forms, in order to provide evidence of their pros and cons in such specific case. Findings: It is suggested that the development of a One-Stop-Shop service could remedy some of the difficulties female immigrants face when attempting to develop businesses. The paper also argues that the CEMFII, as a product of the ‘State – third sector’ interactions, has been risky and complicated. However, while there is no evidence that its public funds’ dependency constitutes a threat to the mission and autonomy of the not-for-profit organisations involved, there exists a sustainability issue linked to political leadership changes. Implications & Recommendations: While the effectiveness of the CEMFII to solve female immigrant entrepreneurs’ difficulties, which should be furthermore ascertained with data in a future research, is generally acknowledged, it might be useful that the third sector organisations acquire a financial autonomy to diminish their dependency on the public funds, which is subject to political leadership changes, and to guarantee the sustainability of the project. Contribution & Value Added: The uniqueness of this work lies in applying general frameworks of ‘public – third sector’ relations to a specific case within a specific urban socioeconomic context, where the effects of political leadership changes can be clearly viewed.

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THE ROLE OF REGIONAL ECO-BIO-ECONOMIC CLUSTERS IN THE SUSTAINABLE DEVELOPMENT OF SMALL AND MEDIUM ENTERPRISES

Author(s): Mihail Aurel Țîțu,Claudiu PÎRNĂU,Stefan ȚÎȚU,Andreea RĂULEA / Language(s): English / Issue: 22 (2)/2015

"Green economy" becomes more and more utilized worldwide being defined also as a process and objective. The new economic paradigm of ecoeconomy introduced a new concept, namely eco development or sustainable development that is growing worldwide. While non renewable resources reduced, in the last years an increasing number of countries have adopted measures to implement the concept of sustainable development. At the micro level it can be noticed also that an growing number of organizations chose to activate under the paradigm of "green economy". Regardless if we refer to micro or macro level the leaders understand the need of infrastructure investment, equipment and technologies that will protect the environment but also will promote social responsibility activities.

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The role of relationships in initiating the internationalization process in B2B markets

Author(s): Bartosz Deszczyński,Krzysztof Fonfara,Adam Dymitrowski / Language(s): English / Issue: 4/2017

Objective: The objective of this paper is to evaluate how companies use the relationship capital when initiating the internationalization process and how the development of a business network affects this process. Research Design & Methods: The paper presents a comparative analysis of case studies of seven companies based in Poland and operating in foreign markets. This set of primary data and a comprehensive literature review served as a stimulus for the development of a typology of relationship capital mediating agents. Findings: The cornerstone of the article is the assumption that in order to accelerate internationalization, entities trying to enter foreign markets have to borrow relationship capital from one or more of several mediating agents. The article identifies these agents and outlines the role of different types of relationships during the market entry phase. Implications & Recommendations: The article proposes a typology of relationship capital mediating agents such as: foreign and domestic intermediaries, individual insiders, own international and corporate network, own network expansion, and corporate or personal referrals. It also outlines the limited role of social relationships in concluding a successful market entry, placing them as one of the possible, but not necessary, options. Contribution & Value Added: The originality of this work lies in the application of the concept of the relationship assets/capital to the network approach in internationalization as proposed by the Industrial Marketing and Purchasing Group (IMP) and the development of a typology of relationship capital mediating agents.

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The Role of Religion in Businesses from a Three-Dimensional Perspective – Entrepreneurship, Marketing and Organisational Management

Author(s): Daniela-Tatiana Agheorghiesei,Ion Copoeru,Nicolae Horia / Language(s): English / Issue: 45/2016

The teaching of religion in public schools – whether the subject should or should not be included in the school curricula, what the content structure should be and which approach the teacher should adopt – led to various ethical dilemmas and conflicts in many regions of the world. Our article aims at reviewing, from the perspectives of numerous authors, the different topics as well as the ways in which aspects related to the impact of religious teaching and to specific approaches could be taught to economics students in a democratic society. At the same time, we underline different dilemmas and preoccupations resulting from religious values in the organizational management and in marketing, but also the synergies that could be capitalized from this standpoint, in order to obtain a competitive advantage in a context where diversity (based on differences and similarities), and religious diversity in particular, is a reality that gets more and more obvious, while a good capitalization of it can bring forth loyalty in organizations and competitive advantages on the market.

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THE ROLE OF RESEARCH IN RESHAPING TEXTILE INDUSTRY

Author(s): Adriana Ungureanu / Language(s): English / Issue: 9/2017

Apparently, the international competition seems to be moved to the area of investments in new technologies waiting for results in the near future. Nanotechnology is by far the most wanted by investors. The last twenty years the investments in nanotechnology became the priority for all the developed states and this trend was followed by the less developed countries. At the opposite side, there are countries as Romania that seem to lose the start in front of those very active in this field. This paper tries to present the role of the Romanian Research and Development activity to reshape the textile industry through new technologies and nanotechnologies especially. To gather the proper information, the in-depth interview method was used. The conclusions reveal that state keeps the key for a good research activity by offering stable and consistent support. At the same time, a lot of measures or recommendations could be a pragmatic solution to take seriously the role of the research activity to bring its contribution for this big challenge.

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The role of social networks for business in the marketing communications

Author(s): Damjana Jerman,Bruno Završnik / Language(s): English / Issue: 1/2012

The analysis of social network is not new, but its business application in marketing communication is a relatively new area. This paper describes the role of social networks in the marketing communications area, particularly in the field of public relations. The paper explores how social network is being applied to solving marketing communications problems around designing the right communication programmes. In particular it describes how the social network can be defined, the role of the different instruments of public relations and its implication in the practice. Further more it describes how social networks for business can be used to reach the corporate objectives and to create a positive company image.

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THE ROLE OF SPORTS BROADCASTS IN GAINING COMPETITIVE ADVANTAGE BY TV STATIONS

Author(s): Ewa Jaska / Language(s): English / Issue: 3/2018

The aim of this paper is to explore the role of sports broadcasts in achieving competitive advantage by TV stations over their rivals on the basis of primary and secondary sources. Firstly, the study provides a review of the transformations of the television market in Poland resulting in more intense search for new content and sources of funding. Secondly, it presents analysis of viewership and advertising revenues of TV stations holding rights for sports broadcasts. Finally, it investigates what factors determine viewers’ decision to pay for premium content. The conducted analysis covers broadcasts of selected sporting events, namely football matches played as part of championships and ski jumping. TV stations holding rights to broadcast important sports events have higher advertising revenues, bigger audience market shares and launch additional channels, special platforms and use social media to deliver their content to all segments of the audio-visual market.

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The Role of Store Atmosphere on Purchase Decision: Case of Cafes in Banda Aceh

Author(s): Teuku Roli ILHAMSYAH PUTRA,Cut APRILIA,Ade AULIA / Language(s): English / Issue: 2/2019

The purpose of this study is to test the effect of store atmosphere variables on purchasing decisions. This study is conducted by using quantitative approach. The population is 37 cafe in Banda Aceh. Cluster sampling is used in this study, so the number of samples is determined as many as 100 respondents. This research also obtains some data from journals and books as the secondary data. Simple linear regression analysis was used to analyze the data. The result shows that store atmosphere variables have a positive and significant effect on purchasing decision of consumers. It means that store atmosphere has an important role to influence consumers decision. It is proved by regression coefficients store atmosphere from the results of the t test which is amount to 6.973 greater than t table which is equal to 1.984. In conclusion, the store atmosphere thatbuild a comfortable situation for the consumers, can increase the purchase decision of them.

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The Role of Strategic Partnerships in the Internationalisation of Small Born Global Firms

Author(s): Paweł Capik,Andreas Brockerhoff / Language(s): English / Issue: 3/2017

Objective: The article discusses motives driving the internationalisation of small born global firms and explores the role strategic partnerships play in the process. It argues that born globals are forced into international markets soon after their foundation due to limited domestic market capacity. Furthermore, they attempt to prevent competition on international markets and secure first mover advantages.Research Design & Methods: Based on primary data gathered in the course of interviews with founders and senior managers of British born globals operating in different industry sectors, the article offers new insights into the role of partnerships during early stages of internationalisation.Findings: The article reveals that beside serendipitous opportunities, the motivation and opportunity recognition of the founder/manager play a vital role in firms’ early internationalisation. Strategic partnerships appear to help born globals in overcoming resource constraints and their liability of newness and smallness. Also other factors, such as increasing brand recognition and the enhancement of the firm’s credibility motivate born globals to engage in strategic partnerships from an early stage.Implications & Recommendations: The research results lead to a conclusion that strategic partnerships are suitable only for a particular period of time, which begins shortly after the firm’s inception and ends when the born global firm becomes more established.Contribution & Value Added: The article provides novel understanding of the role of strategic partnerships play in the early internationalisation of born globals. Furthermore, it adds new insights into the evolution of such partnerships.

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The Role of Students in the Governance of Public Higher Education: a Case Study of Malta

Author(s): Colin Borg / Language(s): English / Issue: 3/2019

Objective: The aim of this paper is to analyse the extent of student involvement in higher educationgovernance by considering Malta as a case study. When analysing participation within institutions, two main players are involved: students and staff. Methodology: The author uses a hybrid of methodological tools to analyse the subject matter. A review of the existing literature is compounded with document analysis and the collectionof unpublished institutional data. Findings: Student participation in the governance of higher education institutions (HEIs) is becoming a pressing reality. Students, who are the institutional clients, are a crucial key playerin the manner in which HEIs are governed and managed. Therefore, HEIs have an interest inensuring effective student participation. Various mechanisms are available and student participationis not always at an optimum level. Value Added: This paper analyse in detail two main mechanisms of student participation: elections and academic feedback. A qualitative analysis is provided in order to measure the extent of participation. Elections are an important tool to elect student representatives while study-unit and course feedback provide valuable information to improve teaching and learning. Recommendations: Further research is required in order to determine the quality of student participation in academic boards and committees. Therefore, the quantitative analysis is to be embraced with qualitative data. Furthermore, HEIs are to study ways in which they can createmore participatory tools within their complex governing arrangements. The issue of involving more established student. Further research is required in order to determine the quality of studentparticipation in academic boards and committees. Therefore, the quantitative analysis is to beembraced with qualitative data. Furthermore, HEIs are to study ways in which they can createmore participatory tools within their complex governing arrangements. The issue of involvingmore established student societies, which are not intrinsically part of the governing structures,is also essential.

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The Role of Technology in Tourism and Health Services for Accessibility in Service Management

Author(s): Fahriye Altınay,Gokmen Dagli,Mehmet Altinay,Zehra Altinay / Language(s): English / Issue: 4/2019

As technology connects people and makes life easier, it is crucial to conduct smart societies by facilitating qualified services. The research study aims to evaluate accessibility in health and tourism services. Qualitative research design is employed that 100 research participants reflect their experiences. Thematic analysis was conducted to analyze qualitative data. It is revealed that accessibility needs to be improved in the society for disability. There is an intensified need to enhance tourism and health services through accessibility. In this respect, technology integration to the health and tourism services for the quality of life is strategic policy for the welfare of the citizens and accessible society.

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The Role of the Assistant Manager in Contemporary Economy

Author(s): Mirea Iuliana-Cristina / Language(s): English / Issue: 09/2009

This paper represents an incursion in the problematic of the secretariat activity and managerial assistance in the contemporary administrative system, seen as a general – particular analysis in which from a general perspective regarding the secretariat and managerial assistance activity and its role we then analyse the practical secretariat practices.In addition to presenting the activity of the assistant manager, which has already been standardized(circulation and writing correspondence, documentary and archive operations, and so on), special attention has been paid to “connecting” any action of the assistant manager to real actions of the manager, taking into consideration the condition of complementary which is specific for this relation.

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The Role of the Balanced Scorecard as a Tool of Strategic Management and Control

Author(s): Marin Georgiev / Language(s): English / Issue: 2/2017

Modern organizations focus on the importance of strategic management and control over current and short-term goals and their corrective role on the strategic success factors of the organization in the process of using the resources of the external environment, ignoring the challenges; as the priorities of the activity are to maximally satisfy public expectations, to minimize the spending of resources, to use its own priorities, to successfully overcome uncertainty and risk, to introduce the adequacy of management decisions against the background of reasonable and measured risk. In the study alternatives are discussed as the Balanced Scorecard model suggested by observations and practice, and implications are provided in regard to changing and improving the architecture of the Balanced Scorecard (BSC) as a tool for management and control in conditions of high variability and uncertainty of the economic and social environment. Examined are some models in place to develop and implement the BSC and on this basis are structured conclusions and recommendations in the following aspects: the organization's strategy, which involves the application of BSC and the inclusion of elements to develop key aspects of the strategy; the potential of the BSC model and its application according to the different needs of management; the needs of the process of developing and implementing BSC and to further expand the applications of the BSC as a strategic management tool requiring an assessment of the expected status and priorities in the control of the indicators included.

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THE ROLE OF THE BRAND IN THE DEVELOPMENT OF CZECH ADVERTISING IN THE FIRST HALF ON THE 20TH CENTURY

Author(s): Dušan Pavlů / Language(s): English / Issue: 1/2/2016

The brand in history of advertising as an institutionalized commercial communication activity in the territory of the Czech lands from the beginning of the 20th century; it was advertising performed as a systematic, deliberate and goal-orientated communication activity that played an important role inidentifying the manufacturing company, entrepreneur and his production. It was, and still is, an etalon for the particular quality of a product and offered service, a guarantee for trustworthy practices of the business person and symbol of value. The paper – on the basis of the specialized literature and opinions of advertising creative professionals or theoreticians of that time – describes the gradual evolution in opinion of the brand and its function in advertising communicates and advertising as a more global, socio-economic phenomenon.

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The Role of The Budgetary System In Achieving Enterprise Performance

Author(s): Mihaela Ionescu / Language(s): English / Issue: 19/2014

The long-term existence of an enterprise can only be assured by achieving of the performance. In the current economic climate, the companies pay more attention to effective management of resources and use for this purpose different management tools of performance. Along with material and financial resources necessary to productive activities, the people in an organization represent more than a source of cost or consumption. Their systems of needs and values, along with degrees of motivation and satisfaction determine individual and organizational performance. This is why the managers are tasked to reconcile and correlate the economic performance of tile organization with the skills and capabilities of the employees. Flexible approach to business organization and permanent training of the human resources are the ingredients of success of an enterprise that aims to adapt to the current business environment changes.

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The Role of the Decision in the Proper Functioning of the Public Administration System

Author(s): Petronela Scutariu / Language(s): English / Issue: 3/2017

Essential component in directing the activities of any organization, the decision is at the center of the concerns of many specialists, in an attempt to give it a comprehensive explanation. In such a way, the space of this article is dedicated to exposure to the various approaches that the administrative decision knows on the stage of the literature for explaining its significance and for emphasizing the role that it plays in the conducting the public administration activities. Beyond the variety of the approach perspectives analyzed, we have identified nuances that together allow the clarifying of the significance of the administrative decision, for which can be accepted the explanation of motor element, targeting instrument, of projection of what it needs to be done in the administrative activity. The research carried out shows that without consistent and effective decisions, the public administration is unable to satisfy the public needs as completely as possible. Only by adopting and implementing the most appropriate decision one will contribute to ensuring the effectiveness of the public administration activities with direct impact on the satisfaction of the public interest.

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The Role of the FINA Championships’ Volunteers in the Sport Tourism of Budapest: Aspects of Their Expenditures During the Event

Author(s): Viktoria SZENYÉRI,Gabor MICHALKÓ / Language(s): English / Issue: 1/2019

Volunteering is one of the fastest developing niche segments in the field of tourism. There are different motives why volunteers tend to participate in mega-events and where they play an indispensable role in the organization of international competitions today. FINA 2017 World Championships was Hungary's biggest organized sports event ever which took place and where approximately 3500 volunteers helped the arrangement. The research has been focused on the Hungarian helpers of the FINA event, regarding their consumption and expenditures (accommodation, transport, meal, social program). For this purpose, an online questionnaire was developed. Besides the relatively high number of respondents, the survey was the first investigation about the championships and the previously drafted questions were proved which highlighted the numerous parts of the FINA volunteers’ participation. The study’s most important result was that volunteers spent more during the competition than in the average weekdays, so their expenditures contributed to the revenues of Budapest.

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The Role of the Financial-Accounting Information System in the Matrix of the Entity Functions

Author(s): Mirela Niculae / Language(s): English / Issue: 3/2017

Along with the development of the global economy which determined a major increase of the value of the financial-accounting information for the entities, the extension of the area, contents and operation of the economic information is necessary for being able to provide the useful elements within the decision process. Currently, the information technology facilitates the communication of all the information, offering the necessary instruments for the entities to be able to organize and develop the business in the context of the globalization process. The Financial-Accounting Information System integrates the assembly of information resources of economic-financial nature created on the level of all the organization structures and which are processed for the substantiation of the management decisions and fulfillment of scopes. The Financial-Accounting Information System of a public interest entity is built from a series of hierarchy and interconnected structures within an integrated configuration, operating within a systemic conception.

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The Role Of The Japanese Administration Structure In Unravelling The Complications And The Influence Of Business Flexibility On The Work-Related Stimulus

Author(s): Hakan Çora / Language(s): English / Issue: 35/2017

Because of the variations in the information and communication technology, economy, demographics and lifestyles, attempts to make the business life more flexible in accommodation enterprises and studies are adopted by business executives and these efforts have been increasing for many years as they give employees the opportunity to maximize customer satisfaction with their motivation. It has been found that the occupational motivation affects significantly the external, internal, functional and wage flexibility applications of the enterprise in which they work. The powerful rivalry brought by the globalization process has required the constant growth of businesses and the follow-up of business forms in the sector. With the advancements in technology and globalization in every area, businesses have required to be aware of their national and international business manners and practices in their respective sectors in order to gain competitiveness and advantage. Japanese management model is considered exemplary, when having knowledge about Japanese management models and considering the viewpoints of Japanese management modes on business, approaches to problems, and resolving managerial problems.

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