ГЕОГРАФІЧНИЙ КОНТЕКСТ РЕГІОНАЛЬНОГО ТУРИСТИЧНОГО МАРКЕТИНГУ
GEOGRAPHICAL CONTEXT OF REGIONAL TOURISM MARKETING
Author(s): K. Kyseliova, I. DudnykSubject(s): Geography, Regional studies, Marketing / Advertising, Tourism
Published by: Fundacja „Oświata i Nauka Bez Granic PRO FUTURO”
Keywords: Tourism; marketing; marketing of regions; regional market; tourist market; regional aspects;
Summary/Abstract: Grounded directions of methodological provisions of social geography in the study of regional tourism markets (defining essence of the term "regional tourism market," the usage of specific geographic methods of studying the definition of geographical criteria and indicators for their evaluation, diagnosis and prediction) for creation of geographical concept of sustainable development.
Journal: KELM (Knowledge, Education, Law, and Management)
- Issue Year: 13/2016
- Issue No: 1
- Page Range: 145-151
- Page Count: 7
- Language: English, Ukrainian