Post-industrial Offspring: Iconographies of Postmodern Motherhood and Child-Rearing in Chick Lit. A Perusal of Sophie Kinsella’s Shopaholic & Baby. Cover Image

Post-industrial Offspring: Iconographies of Postmodern Motherhood and Child-Rearing in Chick Lit. A Perusal of Sophie Kinsella’s Shopaholic & Baby.
Post-industrial Offspring: Iconographies of Postmodern Motherhood and Child-Rearing in Chick Lit. A Perusal of Sophie Kinsella’s Shopaholic & Baby.

Author(s): Anemona Alb
Subject(s): Gender Studies, Studies of Literature
Published by: Editura Universitatii din Oradea
Keywords: modernism; postmodernism; post-Fordism; iconographies of motherhood; consumerism;Sophie Kinsella;

Summary/Abstract: It is the main assumption of this paper that traditional iconographies of womanhood have been supplanted by novel, post-Fordist ones; more specifically, the image of motherhood of yore has now been usurped by the brand-obsessed pregnant woman, indeed a fashionista rather interested in succumbing to peer-pressure as regards fashion during pregnancy than in the real significance of child-bearing.

  • Issue Year: 2013
  • Issue No: 1
  • Page Range: 108-114
  • Page Count: 7
  • Language: English