Portretul "ideal" al candidatului la preşedinţia României din perspectiva electoratului din Timişoara
The "Ideal" Portrait of Presidential Candidate in Romania, in the Vision of Timişoara Voters

Author(s): Marcel Iordache
Subject(s): Social Sciences
Published by: Institutul de Marketing si Sondaje - IMAS SA
Keywords: political marketing in Romania; the objective of the political personality; The “ideal” portrait of presidential candidate in Romania;

Summary/Abstract: The “ideal” portrait of presidential candidate in Romania, in the vision of Timisoara voters. Research carried out in 1998 based on a questionnaire made for a representative quote of the population of Timisoara (western Romania) - analysis of the results.

  • Issue Year: 2000
  • Issue No: 3-4
  • Page Range: 52-62
  • Page Count: 11
  • Language: Romanian